Small Business Inspiration

/Small Business Inspiration

Do you judge a blog by it’s grammar?

Authored by Katherine Swarts

Do you judge a book by its cover? How about a business by its knowledge of grammar? Do you believe that “anything you hold out to the public in writing should be proofread…. Or else the reader won’t have much confidence in your business”?

Consider that a Facebook group called I Judge You […]

Your mission; to connect!

 

“Brands must become architects of community.” – Simon Mainwaring

 

A few weeks ago I attended an event centered around bloggers and how the community interacts with them. If you aren’t familiar with the term “bloggers”, check out http://lipstickandbrunch.com/ – a blog by local Houstonite and lifestyle expert Nicole Kestenbaum. She takes the experiences of the Houston […]

How to Predict Buyer Behavior With Big Data – Throw Out Your Crystal Ball

Big data replaces crystal ball marketing. What?!
You can now take the Gypsies out of next year’s marketing budget.  Even a solopreneur without a marketing budget can get telling analytics.

Every social platform has analytics.  It’s up to company leadership to do due diligence and find these Richters of consumer behavior and study how and what activates […]

By |October 26th, 2015|Small Business Inspiration, Social Media Best Practices|Comments Off on How to Predict Buyer Behavior With Big Data – Throw Out Your Crystal Ball

Social Media Community Tips

Social Media Community Tips:
Tip #1 Build Your Social Media Community By Filling It With Love
Helping others achieve their goals is the approach to take when you create short (social posts) or long (blog) content.
Since we were small, we all wanted to feel like we belonged to something bigger.  Once you were accepted as part of […]

By |October 11th, 2015|Small Business Inspiration, Social Media Best Practices|Comments Off on Social Media Community Tips

IKSH Website Forum Discussion With Website Design Expert Emily Dietle

Each week on Thursday, I Know Somebody Houston hosts an expert from our community on our website discussion board.  Our inaugural session features Emily Dietle, Website Designer and Owner of Design Impetus, Website
Which website software do you prefer? Which program, i.e. WordPress, Joomla, etc?
Find solutions that meet your needs where you are with your business. […]

By |October 9th, 2015|Ask Somebody Forum Discussion Transcript, Small Business Inspiration|Comments Off on IKSH Website Forum Discussion With Website Design Expert Emily Dietle

Organic Growth Opportunities for Your Business

by Suzette Cotto, Innovate Social Media

Growing a brand is a painstaking endeavor and it deserves every opportunity to be discovered. There is no doubt that social media has done amazing things for our world, giving humankind the ability to communicate on a global scale at lightning speed.  The ability to collaborate and share ideas is creating […]

By |October 3rd, 2015|Small Business Inspiration|0 Comments

IKSH Launches on LinkedIn! Join Us!

Our 5,000 member (almost!) Facebook group has an exciting new place to share with you. Meet our members and share your professional persona with our Houston women’s professional networking group on LinkedIn. 

Join us for helpful and informative discussion around your professional life with other Houston women professionals.  Connect, Engage and Grow with I Know Somebody Houston! […]

By |May 19th, 2015|Personal Growth, Small Business Inspiration|0 Comments

How Do I Motivate My Team?

How can you motivate your team? First of all, take each team member as an individual. Motivation is not one-size-fits-all.

Consider what motivates each person, and then appeal to that motivator. (Below is a list of the basic seven motivators.) So, for example, if you have a high-autonomy team member, appeal to her need to tackle […]

By |May 15th, 2015|Small Business Inspiration|Comments Off on How Do I Motivate My Team?

How to Create Jaw Dropping Buzz

Creating Buzz for Your Biz
by Vannessa Wade

Is creating buzz for your nonprofit, business or event on your things to do list? If so, there are hundreds of ways you can create jaw dropping buzz. Yes you! The one with the incredible story to share. The one that wants to highlight something good in the community. […]

By |May 7th, 2015|Small Business Inspiration|1 Comment

Support Women Owned Businesses

With Mother’s Day right around the corner, are you aware that May 1st is Women Owned Business Day? On this day, we are encouraged to support women owned businesses and share information about the importance of this day with others. Many of the women involved in I Know Somebody Houston (IKSH) are entrepreneurs. Who do you know? What […]

By |May 1st, 2015|Small Business Inspiration|1 Comment